Creative Strategies

It's really common for people to end up spending a lot of money in a given year looking for the "magic bullet" in the form of a new place to advertise. You really only end up making headway when your marketing initiatives are pitching you consistently in the right way, and each initiative is achieving a set task in your bigger strategy. This only happens when you have a plan that lays out what needs to be achieved, and how each aspect of your marketing will flow to the next.

One step up from the Brand Audit Analysis*, the "Creative Strategy Brief" thoroughly examines the nature of your business. We conduct a detailed data gather and analysis and then provide you with the most appropriate ways to project yourself to your target markets; as well as the best mediums for you to use. The brief examines all the relevant aspects of your business that affect your marketing strategy and then clearly defines which materials will have the most impact given your circumstances. We also provide a treatment, tailored to your situation, of how each should be approached.

As a result, you have a clear path of what should be done, and the peace of mind of knowing that each of your future promotions are grounded in thorough analysis.

* Does not include Branding Pack.